A Year in Review: Critical Takeaways from Key Case Studies

  As we look back on 2017, we at Kith find ourselves not only planning for the new year ahead, but reflecting on the past 12 months. We had a busy year helping clients in their journey toward reputation excellence by implementing the Kith Model for Reputation Excellence.   Kith’s Model for Reputation Excellence was […]

Active Shooter Situations: How CEOs Can Plan And Prepare for the Worst

By Bill Coletti, CEO, Kith Active Shooter Situations Are a Realistic Risk For Which CEOs Should Prepare Critical Takeaways Crisis simulations help your organization prepare for every scenario, even the ones that are painful to think about In an active shooter situation, law enforcement runs the show. Training now helps you maximize what little control […]

Crafting the Perfect Crisis Simulation

The Best Crisis Simulations Follow a Recipe, Leaving Your Team Better Prepared to React to Crisis   Creating the perfect culinary recipe can take years. Ingredient measurements are carefully calibrated, spices are meticulously added and subtracted, and numerous taste tests occur before the perfect combination is uncovered.   A similar process occurs when developing a […]

3 Questions (and Answers) On CEO Authenticity

By Bill Coletti, CEO, Kith   An interesting question: who’s the most authentic CEO in the world?   Yes, authentic. Authentic as defined by the dictionary is   “Representing one’s true nature or beliefs; true to oneself or to the person identified.”   Or more simply put: REAL.   We’re used to ranking CEOs by […]

Death By Binder

Crisis binders are outdated and a risk to your reputation   By Bill Coletti, CEO, Kith   I’m going to let you in on a secret that may upset my fellow crisis communications experts. Those binders you have on your shelf right now? The ones a consultant charged you and your company thousands of dollars […]

Brick By Brick: Rebuilding Your Reputation Post-Crisis

Why post-crisis is the best time for your company to ideate on its reputation Critical takeaways: Pattern recognition helps communicators anticipate what is likely to happen next Awareness of risks present, past and future helps organizations recover their reputations more effectively Values alignment post-crisis ensures a stronger, more resilient corporate reputation   There’s carnage in […]

CEO’s Abrupt Exit Puts Fintech Firm in Spotlight

“The SoFi board was forced to act quickly and did so in a way that was transparent and compassionate–it just took two bites. SoFi likely wishes it had removed Mr. Cagney right away rather than allow him to transition out of the CEO role, given the backlash. However, SoFi listened to its critics following its […]

Critical Moments: The New Mindset in Reputation Management

    Bill Coletti’s new book Critical Moments : The New Mindset of Reputation Management is now available in digital and hardback formats on Amazon.   New Book from Crisis and Reputation Management Expert Helps CEOs and Communicators Navigate Crises, Build Reputation   “How many fires have you put out today?”   A new book […]

In Crisis Response and Recovery, Industry Matters

  Many of us have seen dozens of corporate crises hit in our careers; it actually seems like we’re getting two or more major ones a week recently, from Wells Fargo’s scandal to VW’s diesel dupe to the infamous United passenger drag-off.   We’re also pretty familiar with the typical cycle on these situations:   […]

Uber’s Post-Crisis Playbook: Assessment

By Bill Coletti, CEO, Kith     Uber’s PR nightmare may not be completely over, but it’s certainly come to a turning point. The forced resignation of Uber CEO Travis Kalanick is viewed by many as as the first step in getting the company back on track and back in the public’s good graces. But […]